Design Portfolio

category: Marketing

California Bear Credit Union – Sales Packet

A sales packet folder and inserts were designed for the credit union. The final size is 6"x9" incorporating the client's new branding. The inserts were designed with a sizing and color progression to allow the title tabs to all be displayed simultaneously. Both the folder and each insert was designed using a Golden Ratio grid which is the most pleasing to the eye.

category: Marketing

Auto Loan Refinance Ad

A flyer ad and direct mail postcard were created for this fun summer time promotion for auto loan refinance. The idea was to show members the ease of refinancing their auto loan with Glendale Area Schools Credit Union and receive a discount on their interest rate.

category: Packaging

Skincare Branding & Packaging

Bottle and box designs were created for a family of high end skincare products. Each product had its own color associated with it to differentiate it from the others while keeping it similar to the rest of the family. The design was created with a clean, fresh look appealing to skin care customers.

category: Packaging

BBQ Bottle Labels

Label designs were created for a growing family of BBQ sauces, rubs, and mixes. A Carolina BBQ company wanted to incorporate fun hand drawn illustrations with their out-of-the-norm product names. The design and layouts was designed in a way that allows for expansion of the line of products while keeping the brand consistent and intriguing.

category: Marketing

Trust Services Marketing Materials

Marketing materials were created for the credit union's new Trust Services. The branding needed to resemble the client's main branding but also incorporate its own branding style. A tri-fold brochure, along with supporting info sheets were designed.

category: Marketing

Annual BBQ Competition Marketing Materials

A save the date postcard and event flyer were created for this credit union's 2nd annual BBQ competition with celebrity emcee and judges. The family friendly event was marketed using various print and digital materials with a fun design style to get invitees to excited about the event and urge them to purchase tasting tickets.

category: Marketing

Informational Sales Sheet

Informational sales sheet designed for a quality & regulatory compliance staffing company. The one-sheet is to be used to send out to potential clients to give them more information about PRP and how they may be a valuable resource. The design is meant to be both informational and visually appealing. The sales sheet was created to be printed or emailed.

category: Digital Graphics, Marketing

Infographic

Graphic heavy infographic to explain the benefits of Mochi Barley and entice the viewer to request a free sample. The infographic was created to be used on a web page as well as a hyperlinked PDF.

category: Packaging

Shower Filter Package Design

Package design for a consumer shower filter. The package was designed to be enticing both on a store shelf and also in an online store. The design was created using clean colors, water-type textures, and product images.

category: Logos & Branding, Websites

Rachel John Branding

Logo and website were designed for this high-end skincare and beauty company. The branding established conveys an exclusive and sophisticated style.

category: Websites

Water Filter Website

This marketing website was created for a consumer water filter company. The purpose of the site is informational with links to the company's amazon store for purchase. The design needed to have a clean feeling to it without sacrificing visual interest. The design uses lighter colors, and clean, natural imagery with pops of blues, greens and orange.

category: Marketing

StammZelle Brochure

This is an informational tri-fold brochure for a cell therapy beauty supplement. The design is based on the branding of the product and in laid out in a way that keeps the viewer interested and informed.

category: Marketing

Marketing Postcard

To promote the client’s new mobile app, they sent out postcards that included a screen cleaner pad that adheres to the back of a smart phone. The design uses a large image and simple headline to capture the viewer’s attention. The back of the postcard gives additional information about the app and how it can be downloaded.

category: Marketing

Annual Report

2015 annual report design for the credit union’s 80th anniversary year. “The magic of membership” was the 80th anniversary theme and this was reflected in annual report design, incorporating sparkles, gold, and the 80th anniversary logo. The annual report displays the pertinent information in an interesting, readable, and inviting manner.

category: Marketing

Strategic Plan Flip Chart

The strategic plan flip chart is used for informing internal employees about the goals and standards of the company. It is a multi-page, standalone, top flipping tent style booklet. The client wanted a space shuttle theme to go with the tagline “Ready for lift off!”. The theme and style is applied in a different manner on each page. The booklet includes layouts with text blocks, tables, bullets, and numbered lists.

category: Logos & Branding

Viet Live Branding

This was a new Vietnamese television channel that needed a branding package. I designed a logo, company business card, employee business card, letterhead and envelope. The idea was to create a logo that reflected a modern and Asian style with an emphasis on movement and forward thinking.

category: Logos & Branding

Orange Pegs Media Branding

I created the logo, business cards, and overall branding for this inbound marketing agency. The idea was to create a modern logo that incorporated an O & P and hinted at a social media style. The business cards were printed with a silk lamination, spot gloss, and 2 rounded corners to give them an interesting and sophisticated look.

category: Packaging

Hair Care Packaging

The client wanted a simple, elegant design for their new shampoo and conditioner. This is a high-end product and the client wanted a high-end look that was easy to read. I went with a black bottle and a 2 color package screen print design. The design includes the client's branded purple and a metallic silver.

category: Marketing

Product Rack Cards

This is a set of teller slip rack cards to promote the credit union’s various products. To increase brand recognition, the same style and layout was used on all cards but the color, main image, and information was changed for each. These were created without rates or dates on them to make them timeless marketing pieces.

category: Logos & Branding, Websites

B.L.O. Salon Branding

The client was a new blow-dry and beauty bar was opening in Newbury Park, CA and they needed branding built from the ground up. The client wanted for a sleek, modern look for their salon named with an acronym. I developed the logo and color palette using simple yet bold shapes and colors. The business cards/appointment cards were designed with the same idea. Using a vertical layout on the front and a horizontal layout on the back, the cards are functional and memorial branding materials. On the back of the cards, I used a 4 color black on a 1 color black print technique to create an elegant and subtle pattern with their new logo. The website was created in WordPress to allow the client to make their own updates while maintaining the sleek, modern style. The site contains features such as a blog, a portfolio of images, and other informational and lead-driving content.